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Category: Industry Overview

Imperial Tobacco Buys Successful Electronic Cigarette Company?

Posted on September 10, 2013 By Marieta

Another day, another electronic cigarette company might become the property of a tobacco giant. And this kind of news keep taking us by surprise…   Remember all those times I told you big tobacco companies are all over electronic cigarettes? Well, get ready to face this one: Imperial Tobacco have just bought Dragonite International. Who’s […]

Student Receives Award, Can Run Electronic Cigarette Study Worth $90,000

Posted on September 5, 2013 By Marieta

Are electronic cigarettes harmful or not? What electronic cigarette study is currently being undertaken to prove their efficiency? This is the question all people ask themselves at one point or another in their lives. The product has become so popular, there is hardly a person out there who hasn’t tried one, or whose friends or […]

How Will Tobacco Manufacturers Market Their Electronic Cigarette Brands?

Posted on July 19, 2013 By Marieta

As Altria and R J Reynolds are about to launch their electronic cigarette brands this summer, a bit of confusion is starting to occur. Which brand belongs to who? So far, we have Blu eCig, Njoy, Nicoventures, Mark Ten, Vuse, eHookah – and these are brands manufactured and produced by big tobacco companies alone. So… […]

The Electronic Cigarette Market Will Hit Traditional Tobacco Hard, Specialists Predict

Posted on July 10, 2013 By Marieta

More and more people predict that the electronic cigarette market will be the biggest breakthrough of the century for smoking. The value of the electronic cigarette market in 2013 was estimated at about $3 bn, while the tobacco industry is currently worth about $700 bn. A big difference, one might notice. However, a new electronic […]

Is there such a thing as an electronic cigarette etiquette?

Posted on July 9, 2013 By Marieta

Are you an electronic cigarette smoker? Are you enjoying your electronic device? What about those around you? We are all but well aware of the social rules surrounding smoking cigarettes in public spaces. But what about smoking electronic cigarettes? If you thought there is no such thing as an electronic cigarette etiquette, think again. As […]

Playboy electronic cigarettes – putting the “sex appeal” back into “smoking”

Posted on July 3, 2013 By Marieta

E-Hookah. Now this is something which the industry perhapsĀ didn’t see coming. Playboy… rushing in to catch the last train of the electronic cigarette industry? What will the Playboy electronic cigarettes bring new to the market? I have a hunch it ends with “appeal”. Yep, perhaps the biggest contribution that Playboy will bring to the market […]

Electronic Cigarettes – Medicine Or Not?

Posted on July 2, 2013 By Marieta

It has been announced that, starting from 2016, electronic cigarettes in the UK are going to be classified as medicines. Although in some countries (ahem, Brazil, Singapore, Norway) they have been banned, it seems that the UK is still keeping an open mind on the issue. However, the problem is (like always) two-fold: on one […]

New Electronic Cigarette Study Gives Hope To People Who Want To Quit

Posted on June 28, 2013 By Marieta

Is there such a thing as a cigarette with health benefits? It’s difficult to believe it exists… but according to a new clinical study it seems that electronic cigarettes outdid other smoking cessation products such as nicotine patches. On the same note, rumors say that electronic cigarettes are soon to be classified as medicine (which […]

Big Tobacco Companies Make Bets On Electronic Cigarettes

Posted on June 18, 2013 By Marieta

The electronic cigarette market is booming. Smokers are open to the new products put at their disposal by this new industry and many of them claim that their health has improved significantly since they started smoking electronic cigarettes. It is not reckless to say that the cigarette market had changed for good during the past […]

How NJOY Secured $10m In Funds From Former Facebook President And $75m Total Fund Raise

Posted on June 13, 2013 By Marieta

NJOY CEO Craig Weiss announced yesterday, 12th of June, that his company has successfully raised $75m in funding. Sean Parker, former Facebook president and current director at Spotify, is one of the tech lovers who invested $10m buckaroos in the young company. Now this is what I call a big deal for the entire electronic […]